creating storylines and imagery that engage your target audience…

a note from dionne:

I’ve been in the fashion and beauty space for 30 years (Yup…I got my nail license at the tender age of 17). I was the beauty and style expert for a regional morning show and had a feature on a nationally syndicated talk show. My shopping excursions were featured on a British travel and tourism TV special on the BBC. I’ve amassed 14 million+ views on YouTube and currently receive 100K monthly visits on Pinterest. I’ve seen storylines come and go and so-called “experts” fall in and out of favor. Your ability to pivot and adapt to the current landscape is the deciding factor on whether or not you’ll keep your target audience’s attention.

My intention with Dionne Dean Creative is to guide you through the portions of the business that you can control. Manipulating your brands position through storytelling and creating content in alignment with your business’s core values is completely up to you. The question is are you willing to adapt and change in order to connect with your future clients? If you’re here, I believe that you are…

Let’s go…Dionne

my feature on the BBC

When your homegirl from the UK decides says coming for a few weeks during the summer, you drop everything! Okay…so I use the title homegirl loosely, because I never actually met Alison Hammond until we filmed episode 4 of the BBC’s ‘Florida Unpacked’ series. BUT as a Londoner, she’s been my bestie-in-my-head for years! It was a pleasure taking her one of my favorite shopping spots in Fort Lauderdale…and I can’t even begin to tell you how honored I am as a UK girlie to have a show featured on the BBC! A dream come true!

let’s work together!

Personal Branding and Styling

Development of your brand’s online presence

Includes:

Assistance with wardrobe selection for photo shoots and media events
Development of brand’s visual identity across all platforms
Selection of visual media for upcoming product and services launch
Creative direction over photo and video shoots
Review of written media for email and social media posts

creative refresh

Refreshing of brand imagery across all touch points and and evaluation of sales funnels and product and service offerings

Includes:

Website and all marketing material; social media platforms
Customer surveys and intake forms
Email, email lists and automations
Review of social media analytics and audience retention

creative overhaul

Assistance with redirection of brand position and creating a new identity within your industry

Includes:

Creative direction over all media to establish synchronicity across all consumer touchpoints
Development of newsletters and brand emails
Development of all social media in alignment with growth goals
Assistance developing products and services in line with brand position within the marketplace

pricing:

*90-day commitment
Great for:
- Product launches
- Brand refresh/update
- Brand repositioning
Includes:
- Personalized mood board featuring outfit selections and posing options
- 2-hour headshot/branding shoot
- Review of website, opt-ins and blog posts
- Review of social media platforms
- Keyword search for up-to-date/real-time blog post ideas
*6-month commitment
Great for:
- Business launch/grand openings
- Brand repositioning
Includes:
- Personalized mood board featuring outfit selections and posing optionsQuarterly 2-hour headshot/branding shoots
- Development of website, email lists, automations, opt-ins and blog posts centered around becoming a subject matter expert
- Development of Instagram, YouTube and LinkedIn platforms (any can be switched out for Pinterest depending on your niche)
- Keyword search for up-to-date/real-time blog post ideas
*12-month commitment
Great for:
- Business/Brand development and maintenance
- Business launch/grand openings
- Businesses ready to scale
Includes:
- Personalized mood board featuring outfit selections and posing options
- Quarterly 2-hour headshot/branding shoots
- Development of website, email lists, automations, opt-ins and blog posts centered around becoming a subject matter expert
- Development of Instagram, YouTube and LinkedIn platforms (any can be switched out for Pinterest depending on your niche)
- Keyword search for up-to-date/real-time blog post ideas